BEM, a simple naming convention that brings sense and structure to CSS. It was brought up because CSS doesn't get the same attention like the other tech used in the company. Its impact to delivery is often seen as negligible, dismissing it as just another bug in need of a fix. But unknown to everyone, it's dragging everyone back. As always, I get mixed reactions from the developers. Some find it fascinating, some find it silly, and others be like "meh". Here were some questions that were thrown in.